site.btaFriendship Between BTA, Apolonia Has Been Going on for 41 Years, Says Apollonia Foundation Executive Director

There is a very long friendship between the Bulgarian News Agency and Apollonia, which has been going on for 41 years, Margarita Dimitrova, Executive Director of the Apollonia Foundation, said during the presentation of the latest issue of LIK magazine on Monday. The event, dedicated to the August issue of BTA's publication on literature, art, and culture, will be part of the "Price of Success" section of the forum.

“Our Apollonia festival is a true reflection of cultural tourism. We also have the sea, which we love very much and attracts a lot of tourists", Dimitrova noted. She emphasized that BTA is the media that has been with Apollonia from the very first moment of its existence as an organization, pointing out that the Agency’s teams have covered the festival very thoroughly and competently over the years.

The event was attended by BTA Director General Kiril Valchev, LIK magazine editor-in-chief Assoc. Prof. Georgi Lozanov and LIK managing editor Yanitsa Hristova.

LIK has dedicated its August issue to the 130th anniversary of organzed tourism in Bulgaria. It highlights one of the emblematic initiatives of the Bulgarian Tourist Union, the “Get to Know Bulgaria – 100 National Tourist Sites” movement. The initiative spans a wide range of natural, historical, cultural, and archaeological landmarks, their number being 242 as of 2024, with each presented in LIK’s August issue.