site.btaBalar Winery: A Collector’s Batch Aged to Mozart’s Melodies

BTA will present dozens of Bulgarian wineries in the New BG WINE Leads the Way series ahead of the 9th UN Global Conference on Wine Tourism, which will be hosted in Plovdiv. The forum is organized by the Ministry of Tourism in partnership with the UN World Tourism Organization.

Boutique winery Balar is releasing a new collector’s batch of approximately 700 bottles of vitalized wine from the 2022 vintage, aged under the music of Mozart. The wine is currently undergoing tasting evaluations and is expected to hit the market in 2026, said Dimitar Varbanov, one of the winery’s owners, and winemaker Diana Stoyanova in an interview with BTA.

According to them, Balar’s unique, patented technology produces the only vitalized wine in the world with a proven improved molecular composition. “Some vineyards are simply played music, others play it in the vinification tanks, but we do it with special devices. The method we developed is the result of years of research,” Varbanov explained.

Balar and its vineyards are located in the heart of Eastern Thrace, at the foot of the Manastirski Heights near the village of Skalitsa in the Tundzha municipality. The winery oversees 13 hectares, primarily planted with red varieties. The main red varieties are Cabernet Sauvignon, Merlot, and Syrah, while the supporting varieties for blends include Petit Verdot, Carménère, Malbec, and Tempranillo. They also have 1,5 hectares of white varieties, including Muscat Ottonel and Gewürztraminer.

The boutique winery produces between 15,000 and 20,000 bottles of wine annually. The crown jewel of their range is the vitalized wine aged under classical music. Collector batches are made in limited quantities every few years, using only the highest-quality wines. Each bottle comes with a certificate and a serial number.

The wines are vitalized and musically enhanced while aging in barrels for at least two years before release. So far, two blends have been musically treated: a Beethoven blend of Merlot and Petit Verdot from the 2013 vintage, totalling around 300 bottles, and a Vivaldi blend of Petit Verdot and Merlot from the 2016 vintage, totalling nearly 1,100 bottles. “We are eagerly awaiting the batch that will be treated with Mozart’s music,” Stoyanova said.

The vitalization process is supported by years of engineering research and is patented by Balar. Special devices convert sound signals into electrical ones, which, when entering the wine, transform into mechanical waves that vibrate through the fluid, Varbanov explained.

“To objectively measure what happens in the wine, we used Kirlian photography, which showed an increase in the wine’s energy. The constant vibrations alter the structure and emission spectrum of the molecules. When treated this way, the wines multiply their taste qualities and positive effects on the human body,” he added.

Balar Winery has received numerous awards from prestigious wine competitions. Most recently, at the 2025 Balkans International Wine Competition in Greece, the winery won two gold medals for its red wines K1 Petit Verdot and Merlot 2020 and K9 Quartet 2022, as well as two silver medals for K3 Syrah and Merlot 2020 and Balarina Rosé 2024, Stoyanova noted.