site.btaHyatt Opens Hotel in Sunny Beach Resort, Its Seventh in Bulgaria

Hyatt Hotels Corporation is opening its seventh hotel in Bulgaria in the Sunny Beach resort, the company said on Tuesday. The hotel chain also pointed out that Bulgaria continues to be Hyatt's largest market in Eastern Europe.

The new hotel, which will be called AluaSoul Sunny Beach, has 397 rooms for adults only and offers a variety of local and international dining options, many amenities, including two outdoor pools.

“The opening of AluaSoul Sunny Beach demonstrates our commitment to offering exceptional value and memorable experiences to our guests and World of Hyatt members. With the growing demand for all-inclusive vacations in Europe, we continue to focus on creating exceptional experiences that exceed our guests’ expectations,” said Managing Director Manuel Melenchon.

"With its prime location in one of Eastern Europe's most popular seaside destinations, the hotel offers exceptional excellence, combining modern design with an unforgettable entertainment programme and amenities, as well as easy access to everything Sunny Beach has to offer," said Daniel Bielsa Gibaja, General Manager of AluaSoul Sunny Beach Hotel.