site.btaSofia to Host Balkan E-commerce Summit in April

Representatives of Romania, Greece, Bulgaria, Serbia, North Macedonia, Croatia, Montenegro, and others will make presentations at the conference and expo area of the Balkan eCommerce Summit, the Bulgarian Industrial Association said Friday. The forum will take place on April 4 - 5 in Sofia Tech Park.

Speakers and over 450 guests from more than 12 countries are expected. The official language of the Balkan eCommerce Summit is English.

Participants will outline the main ways and challenges to enter their markets and give guidance on what new market players should look out for there. 

The most valuable thing about this first-of-its-kind Balkan forum, according to organizer Nikola Ilchev of eCommerce Academy, is that it "will give representatives from all these markets the opportunity to meet in one place and exchange valuable experiences and ideas, as well as find ways to make trade between them even better. United, the Balkan Peninsula is a fairly big market that is appealing to any eCommerce merchant. At this event, one can find a lot of useful and inspiring information and many new contacts with potential partners, service providers, and others to interact with face-to-face.” The organisers say that they will ensure that every visitor gets the most out of the two days with presentations by international speakers, the expo area, and the networking party after the end of the first day.

During the event, there will also be discussion panels, and live presentations about the individual markets of the Balkan Peninsula, delivered by local specialists and recognizable leaders there.