site.btaKamengrad Hotel & SPA in Panagyurishte Reports Threefold Increase in Overnight Stays, Offers 51C Mineral Water Treatment
Overnight stays at the Kamengrad Hotel in Panagyurishte have tripled – from about 20,000 to 60,000 per year, Nikolay Ivanov, manager of Thracian Hoteliers chain, which the Kamengrad Hotel is part of, told BTA.
He said that apart from tourists, one of the main target groups are corporate clients, who enjoy group wellness programmes and contribute to the increase in overnight stays.
The hotel is developing a medical spa concept focused on prevention and quality of life improvement by combining modern technologies and natural resources. One of the key elements of this concept is the mineral water from a local spring with a temperature of 51C, which is supplied without additional chemical treatment and is in constant circulation.
This helps preserve its natural qualities and limits the growth of microorganisms, Ivanov said. The complex features indoor and outdoor pools with varying temperatures, an aquatonic pool, thermal pools, and pools with a separate children’s area, as well as a semi-Olympic-sized swimming pool.
The spa area is divided into thermal and restorative sections, featuring a red cedar sauna, a hammam, a Finnish sauna, an infrared sauna, an herbal-salt sauna, a steam room, a laconium, a salt room, and an "Aqua Relax" zone with water beds.
The wellness area is organized into nine hybrid rooms that combine various therapies, with each room displaying information about the procedures offered. The area also houses Bulgaria’s first centre offering six Meta Well procedures for overall recovery and balance of the body, Ivanov added.
The spa area features an aqua bar with ten different types of water, including alkaline and hydrogen-rich water, available to guests.
The hotel also includes a fitness area with cardio equipment, a strength training zone, stretching and Pilates area, as well as a digital trainer for personalized workouts.
BTA presents news from certified spa, wellness, and medical spa centres in Bulgaria in its BG SPA: Salus per aquam, Health Through Water feature. Their total number exceeds 200. The initiative, organized in partnership with the Ministry of Tourism and the Bulgarian Union of Balneology and SPA Tourism, is linked to Europe's leading health tourism event, the HEALTHXCHANGE SUMMIT, which will be held from May 11 to 13, 2026, in Varna, Sts. Constantine and Helena, Golden Sands, and Albena. BTA will be the event's main media partner.
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